Following J Front’s investment, Senshukai is working hard to realign itself as an omnichannel retailer. With close to 80% of sales coming from online, and a legacy supply chain reliant on wholesalers, this is a challenge, but it is now launching new brands designed for both store roll out and online sales, all with direct […]
Senshukai is emerging as the most dynamic of the old catalogue-based direct marketers. Like Nissen it will become the hub for the omnichannel ambitions of a major retail conglomerate – its Belle Maison and Benebis brands now feature prominently in Daimaru-Matsuzakaya stores. Senshukai is also expanding in its own right, looking to the wedding business […]
Omnichannel retailing seems to be the holy grail for retailing these days. Seven & I catalysed the strategy when it bought Nissen, aiming to make it the centre of an omnichannel retail empire, and many other major retailers are looking to incorporate e-commerce as part of a multi-channel strategy too. Now J Front has followed […]
Apparel e-commerce is an intensely competitive business and getting tougher. This is making life harder than ever for the main catalogue businesses, helping explain Nissen’s decision to accept the embrace of Seven & I Holdings. Competition from big players in apparel e-commerce is intensifying. As well as the old catalogue firms and pure online players, […]
