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E-commerce in Japan 2025-26
€490 – €1,490Price range: €490 through €1,490
E-commerce in Japan provides a snapshot update on the latest trends and data in the Japanese e-commerce market:
- A ranking of the top 100 e-commerce firms (see TOC below for details)
- Market share and market penetration by product category (food, clothing, electronics, cosmetics etc)
- Forecasts on market growth overall and by category to 2028
- Key trends across sector and segment
- Winners and losers
With E-commerce in Japan, you will be able to quickly understand what the leaders are doing to innovate, where the sector is heading and where the opportunities are, whether as a supplier, competitor or investor.
Note: If you are subscriber to JapanConsuming monthly report, this content is already included in your subscription.
A Complete Overview
- Concise report of analysis and essential data
- Summary section
- Charts on sector performance, KPIs, market share
- Future trends: where the innovators are headed and what is the future for the rest
- Forecasts through to 2028
- Summary of recent financial results by company and sector
- Guide to the leading players
- Top 100 E-commerce Players by Sales Ranking
Table of Contents & Charts
- Japan’s e-commerce market in 2025-26 3
- Report Summary4Report detail 6
- EC growth slowing but Stable 6
- It’s all about accessories 7
- E-Commerce on track to be largest channel by 2027 8
- No sign of online shopping fatigue 9
- Food and fashion dominate online spending 10
- Top 100 online retailers ranking 14
- Malls make up 82% of total E-Commerce 16
- ChartsChart 1: Growth in E-Commerce versus Other Major Retail Formats, 2015-2025
- Chart 2: 5-Year CAGR for major Retail Channels, 2015-2025
- Chart 3: Growth of Merchandise sales through E-EC vs Other Major Channels, 2015-2030 (Forecast)
- Chart 4: Online Shopping: Amounts and Percentages spent by Category, 2019-2025
- Chart 5: E-Commerce Sales by Major Category, 2023-2024 and 2028 Forecast
- Chart 6: E-Commerce Sales Ranking, FY2024-5 (Part 1)
- Chart 6: E-Commerce Sales Ranking, FY2024-5 (Part 2)
- Chart 7: Online Malls by GTVs, FY2024-5
The report is useful for anyone supplying to, working with, competing against or investing in Japan's e-commerce market and/or businesses:
- Consumer brands
- Manufacturers
- Digital product businesses
- Digital service operators
- Distributors
- Online Platforms
- DtoC brands
- Long-term investors
- Hedge funds
- Private equity
- Lawyers & Consultants
- Marketing & Advertising
- Service providers
- Research firms
Single
- Access on up to 3 devices
- Download Link
- Unlocked for Intranet Use
- Excel Files for All Report Data
Corporate
- Access on Unlimited Devices
- Download Link
- Unlocked for Intranet Use
- Excel Files for All Report Data
Enterprise
Enterprise-wide License + Excel files for all report data
- Access on Unlimited Devices
- Download Link
- Unlocked for Intranet Use
- Excel Files for All Report Data
If you want to order with an invoice to your company for bank transfer payments, please use our order form here.