FOCUS: Chasing the tourist shopper: new retail marketing strategies for inbound tourists in Japan

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FOCUS: Chasing the tourist shopper: new retail marketing strategies for inbound tourists in Japan

Mar 15

Japan is enjoying unprecedented growth in inbound tourism. Department stores, hotels and overseas brands are benefiting first and foremost, but other formats are also eagerly introducing services and ranges directly targeting the tourist market. Most of these services have, so far, remained basic, concentrating on duty-free sales and acceptance of Chinese debit and credit cards. […]

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You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at [email protected] We will treat your information with respect. For more information about our privacy practices please visit our website. By clicking below, you agree that we may process your information in accordance with these terms.

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FOCUS: Chasing the tourist shopper: new retail marketing strategies for inbound tourists in Japan

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