H&M to launch Cos this month

Nov 15

H&M will bring a fourth chain, Cos, to Japan this month. Cos is a completely different target market from H&M, Weekday and Monki, however, with higher price points and a combination of quality design and yet still accessible prices that could spell trouble for department store brands from Japanese apparel firms. H&M Japan will open […]

This post is only available to members.

Get a concise monthly update on Japanese Consumer Markets – and a FREE copy of our monthly report.