Showrooming on the rise as online sales expand

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Showrooming on the rise as online sales expand

May 15

The future of retailing is in the so-called omnichannel, seamlessly linking physical stores and customer pick-up points, with the ease and low cost of selling direct online. NRI’s latest lifestyle survey run in 2012 and published recently provides further evidence for this trend. Although more people are browsing in stores to check out products before […]

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Showrooming on the rise as online sales expand

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